View Jobs at First Bank |
Full Time |
Posted 5 years ago |
Job Title: Market Services Coordinator, Digital Campaign Management
Ref No: 2000002Y
Location: Lagos
Job: MKTING & REL MGT
Organization: MD/CE DIRECTORATE
Schedule: Regular
Shift: Standard
Job Type: Full-time
Grade Range – From : Assistant Manager Grade Range – To : Manager
Job Objective(s)
- Design and manage end-to-end multi-channel digital campaign initiatives in support of Business Units and Marketing stakeholders. Implement leading practices for multi-channel digital campaign management. Formulate digital campaign strategy in alignment with KPIs and metrics goals, and take ownership of results. Coordinate digital aspects of campaigns and continuously improve channel metrics
- Responsible for how FirstBank approaches and uses social media to protect brand reputation, support customer experience and digital marketing programs, engage existing and potential customers via social media platform. Responsible for defining all social media execution standards and guidelines. Responsible for development and management of social media programs as part of larger multi-channel digital marketing programs.
Job Requirements
Education
- Graduate degree in Marketing, Social Sciences and/or Information Technology or related discipline
- Professional Diploma in Digital Marketing will be an added advantage or the relevant
Experience:
- 7+ years’ experience in marketing communications with at least 3 years’ experience in digital marketing, brand advertising and/or consumer goods marketing. Experience in financial services, product management and investment banking/asset management will be an added advantage
- Work experience in a Digital Lab, FCMG, TeleComs industry will be an added advantage
Apply Now
Job Features
Job Category | Advertising/ Social Media/ Marketing/ PR |
Deadline | Not Specified. |