View Jobs at Peridotforte Solutions Consulting |
Full Time |
Lagos |
Posted 7 months ago |
We are recruiting to fill the position below:
Job Title: Media Manager
Location: Ikeja, Lagos
Job Type: Full Time
Responsibilities
- Plan and execute all traditional and digital marketing, including Print (Newspaper and Outdoor), TV, Radio, SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain the brands social media presence
- Measure and report performance of all traditional and digital marketing campaigns, and assess against goals (ROI and KPIs)
- Conduct market research and competitor analysis to define realistic goals and identify more effective approaches to our digital marketing efforts
- Manage budgeting and forecasting
- Secure all necessary approvals (APCON, Lottery, CPC, etc), rights of use (model, brand ambassador and influencer contracts) for all media content before exposing
- Run A/B tests and track campaign analytics and translate data into actionable insights that will help us optimize campaign performance and create more effective campaigns in the future
- Work with copywriters and designers to ensure content is informative and appealing
- Identify press opportunities through evolving issues and serve as the organization’s media liaison and formal spokesperson.
- Collaborate with agencies and other vendor partners
- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
- Communicate with industry professionals and influencers via social media to create a strong network
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- Bachelor’s Degree in Communications / Media or related (essential).
- 4 years of work experience as a media manager or similar.
- Demonstrable experience with building effective media campaigns.
- Ability to create appropriate content for dissemination via press releases, social media, websites, and other distribution channels.
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Familiarity with web design and publishing
- Ability to conduct press conferences and briefings.
- Ability to nurture long-term relationships with key media influencers.
- Analytical thinker with strong conceptual and research skills.
- Excellent interpersonal, communication, and public speaking skills.
Application Closing Date
8th March, 2024.
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.
Deadline: March 8, 2024
Job Features
Job Category | Media Manager |