Job Title: Brand Executive
Location: Lagos
Employment Type: Full-time
Job Responsibilities
- Schedule batch and blast Email and SMS campaigns in which adding URL tags and doing QA are necessary.
- Contribute to brainstorming meetings and the development of new ideas.
- Conduct research to identify emerging trends of consumers.
- Create visually appealing e-mail campaigns.
- Design, collate and analyze customer satisfaction and feedback.
- Create compelling copies for newsletters and sms blasts.
- Set up and execute weekly email drip campaigns in which copy and creative are provided.
- Update websites and channel landing pages to reflect current campaigns.
- Update the weekly marketing scorecard, monthly offline scorecard, and monthly post-purchase survey report.
- Conduct data research to grow and implement ideas to retain our customers.
- Send post-purchase survey reports weekly.
- Write subject lines, the preview text, and SMS/MMS copy (relying heavily on existing templates/assets).
- Work with the team to turn off campaigns or optimize as instructed.
- Meet very strict deadlines by moving fast and accurately
Job Requirements
- 1+ years of experience managing Email and SMS marketing campaigns is a must-have
- Brand Executive (Experience in Email and SMS Marketing).
- Proficient in design is preferred
- Must be smart, logical, and organized task master with strong attention to detail
- Basic experience with Google Analytics is a must-have
- 1+ years handling Klaviyo and email marketing
- Basic experience with Attentive or similar SMS platform is preferred
- Proficient in Google Sheets
- Excellent verbal and written communication skills
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.
Deadline: March 1, 2023
Job Features
Job Category | Executive / Management |