Job Title: Comms / Brand Officer
Location: Chevron, Lagos
Employment Type: Full-time (Hybrid)
Responsibilities
- Manage a team of marketing people working on brand initiatives
- Lead creative development to motivate the target audience to “take action”
- Measure and report the performance of all marketing campaigns
- Monitor market trends, research consumer markets, and competitors’ activities
- Oversee new and ongoing marketing and advertising activities
- Establish performance specifications, cost and price parameters, market applications, and sales estimates
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand’s direction, choices, and tactics
- Translate brand elements into plans and go-to-market strategies.
Requirements
- Degree in Marketing or a related field
- 4 – 5 years work experience
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of marketing
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with the latest trends and marketing best practices.
HOW TO APPLY
Interested and qualified candidates should send their Cover Letter to: [email protected] using the Job Title as the subject of the email.
Deadline: May 10, 2023