View Jobs at Elizabeth Maddeux |
Full Time |
Lagos |
Posted 8 months ago |
They are recruiting to fill the position below:
Job Title: Content Strategist
Location: Lagos
Employment Type: Full-time
Job Type: Hybrid
Job Duties
- Owning the execution of an editorial calendar incorporating engaging content that brings clients and referrals
- Performing exhaustive research to gain in-depth knowledge of all customer personas
- Performing extensive research and analysis on consumer thoughts and trends
- Creating specifications and content appropriate for the brand’s target audience
- Ideation and creation of social media content across all platforms (Instagram, Facebook, YouTube, Twitter/Threads, LinkedIn)
- Execute and optimize email campaigns and flows
- Creating advertising and marketing materials and overseeing their production
- Creating advertising material for print, billboards, lamp posts, electronic boards, etc
- Planning and executing content production with the CEO and other executives at the firm
- Collaborating with content management teams, creative teams, and writers to implement the strategy
- Assisting with Public Relations initiatives as they come up
- Developing content governance guidelines for tone, style, and voice of all content and ensuring they are followed
- Developing editorial strategy so content is consistent across all delivery platforms
- Conducting periodic content audits
- Tracking and calculating content ROI
- Ensuring that content strategy meets business objectives
- Strategizing and improving content delivery and promotion
- Analyzing the content marketing strategy to evaluate whether it’s working or not.
Qualifications
- B.Sc. in Mass Communication or any related field
- 2+ years of experience creating and executing a content calendar
- Proven ability to drive growth and engagement on social media
- Ability to provide examples of prior content creation, from ideation to execution
- Data-driven with solid understanding of key content metrics
- Ability to capture a brand voice and values and implement across all forms of content
- Strong research and proof-reading skills
- Knack for conceptualizing new content through the repurposing of existing video and written content
- Superior organizational skills.
- Excellent copywriting skills
- Content monetization skills
- Strong team-building skills
- Strong attention to detail
- Strong Leadership qualities
Salary
N250,000 – N300,000 / month.
Application Closing Date
15th February, 2024.
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using “Content Strategist” as the subject of the mail.
Deadline: February 15, 2024
Job Features
Job Category | Content Strategist |