JOB TITLE: Customer Service / Social Media Manager
JOB LOCATION: Lagos
Employment Type: Full-time
Responsibilities
As a social media manager, you’ll need to:
- Develop creative and engaging social media strategies
- Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, and Instagram, adapting content to suit different channels
- Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
- Develop, launch and manage new competitions and campaigns that promote your organisation and brand
- Form key relationships with influencers across the social media platforms
- Undertake audience research
- Manage and facilitate social media communities by responding to social media posts and developing discussions
- Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
- Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
- Analyse competitor activity
- Recommend improvements to increase performance
- Set targets to increase brand awareness and increase customer engagement
- Manage, motivate and coach junior staff such as social media executives or assistants
- Manage a budget for social media activities
- Educate other staff on the use of social media and promote its use within your company (in-house roles)
- Encourage collaboration across teams and departments
- Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).
Requirements
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- B.Sc Degree with 2 – 5 years relevant work experience.
- The ideal candidate must be female
- Advertising
- Business management
- Marketing (particularly digital marketing)
- Media and communications
- Public relations.
- A solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
- Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
- Knowledge and understanding of algorithms and search engine optimisation
- Creative skills for contributing new and innovative ideas
- Strong communication and people skills for articulating ideas to colleagues and clients
- Leadership qualities to lead and motivate a team
- Excellent team working, collaboration and networking skills
- Organisational skills, with the capacity to prioritise and work across multiple projects
- Project and campaign management skills
- The ability to work well under pressure in order to meet deadlines
- Skills in data analysis and interpreting statistics.
HOW TO APPLY
Interested and qualified candidates should forward their CV in PDF format to: [email protected] using the Job Title as the subject of the mail.
Deadline: October 23, 2021
Job Features
Job Category | Customer Relationship Manager |