Job Title: Digital Marketer
Location: Ajah, Lagos
Employment Type: Full-time
Job Summary
- A digital marketer is responsible for developing, implementing, and managing marketing campaigns that promote a company’s products or services using digital channels. The job description for a digital marketer typically includes the following responsibilities
Primary Duties and Responsibilities
Advertisements
- Develop and execute digital marketing strategies that increase brand awareness, drive traffic to the company’s website, and generate leads and sales.
- Manage and optimize the company’s social media channels, including creating and publishing content, monitoring engagement, and analyzing performance metrics.
- Conduct market research to identify new opportunities for growth and staying up to date with industry trends and best practices.
- Collaborate with other departments and stakeholders to develop and execute integrated marketing campaigns that align with the company’s overall goals and objectives.
- Create and manage email marketing campaigns, including designing and sending newsletters and promotional emails.
- Develop and manage paid advertising campaigns on digital channels such as Google Ads and social media platforms.
- Analyze and report on the performance of digital marketing campaigns, including tracking key metrics such as website traffic, engagement, and conversion rates.
- Stay up to date with changes in digital marketing technologies and tools and recommend new strategies and tactics to improve the company’s marketing efforts.
Requirements
- Strong understanding of digital marketing concepts and best practices, including SEO, SEM, PPC, social media marketing, email marketing, content marketing, and analytics.
- Excellent communication and writing skills.
- Proficiency in relevant software and tools such as Google Analytics, AdWords, and CRM systems.
- Ability to come up with innovative ideas to engage target audiences and increase conversions.
- Strong analytical skills: tracking and analyzing data, identifying trends, and making data-driven decisions to optimize digital marketing campaigns
HOW TO APPLY
Interested and qualify candidates should send their Application Letter and CV to: [email protected] using the Job Title as the subject of the email.
Deadline: May 14, 2023
Job Features
Job Category | Digital Marketing |