JOB TITLE: Digital Marketing Manager – Consumer Lending
JOB LOCATION: Lagos
JOB DETAILS:
- The Access Bank digital lending unit is a tight-knit team of ambitious, fun-loving, and hard-working experts with a combined 50+ years of experience in the tech, fintech, and banking industries. We have a history of smashing massive targets and this year, our targets are bigger than ever.
- We don’t see obstacles, only opportunities. We believe in accountability and personal responsibility, and we don’t stop until we achieve our goals.
What Will You Do?
Advertisements
- Increase revenue and loan requests through the efficient use of paid digital advertising
- Set up campaigns in Google and Facebook Ads.
- Monitor campaign performance and optimize for cost-efficiency.
- Routinely run experiments to maximize results & document learning
- Report campaign results to management.
- Develop the process for community management and influencer marketing
- Develop inbound content marketing strategy.
Who Are We Looking For?
The ideal candidate for this role is:
- Passionate about customers
- Fully understands customer needs, wants, goals, frustrations, and challenges
- Skilled at translating the customer persona into winning ad copy, creatives, and targeting strategy.
- Immersed in the world of financial technology with a clear understanding of credit and lending systems.
- Ambitious, friendly, and collaborates across departments with ease.
- Data-driven
- Results-oriented
- Highly meticulous (zero tolerance for grammar and spelling errors)
- Experienced in running Google & Facebook Ads (3 years or more).
- Comfortable with MS Office and Google Suite.
APPLY NOW
Job Features
Job Category | Advertising/ Social Media/ Marketing/ PR |