JOB TITLE: Digital Marketing Strategist
JOB LOCATION: Yaba, Lagos
Employment Type: Full-time
JOB DETAILS:
- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.
- Collaborate with the marketing team to develop coordinated marketing content and campaign that can be converted to sales and growth of the business.
- Design team members KPIs in line with organizational objective.
- Develop communications budget and ensure communications plans are achieved timely within budget
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media ads and display advertising campaigns
- Design, build and manage our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights.
- Evaluate important metrics that affect our website traffic, service quotas, target audience and industry.
- Work with your team to brainstorm new and innovative growth strategies
- Use effective analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Update and manage website content as needed.
- Oversee and manage all contests, giveaways, and other digital projects.
- Coordinating company’s attendance at health and technology related events such as conferences, exhibitions, for marketing purpose and brand visibility.
- Any other duties assigned by supervisor.
IdentifiedPreferred Requirements
- Bachelor’s Degree in Marketing or related courses is preferred.
- Professional certifications in Marketing, Business development or sales will be an advantage.
- 2 – 5 years combined experience in a marketing, business development and or sales.
- Highly creative, intuitive and analytical
- Excellent oral and written communication skills in preferred language/s
- Great understanding of the digital marketing space.
- High understanding of sales and the marketing funnel.
Soft Skills:
- Creative
- Target driven with attention to detail
- Good technical skill in software and application backend management
- Flexible mindset in market psychology and analysis
- Ability to multi-task, set priorities and manage self and others.
Salary
N200,000 – N250,000 monthly.
HOW TO APPLY
Interested and qualified candidates should send their Applications to: [email protected] using the Job Title as the subject of the email.
Deadline: September 23, 2022
Job Features
Job Category | Digital Marketing |