Job Title: Editorial and Research Content Lead
Location: Surulere, Lagos
Job type: Full-time
Description
- We are seeking a highly motivated and experienced Editorial and Research Content Lead to join our marketing team
- In this role, you will be responsible for developing, managing, and executing a content strategy that supports our company’s growth objectives, engages our target audience, and establishes us as a thought leader in the industry.
What You Will Do
Advertisements
- Develop and execute a content strategy that aligns with the company’s goals and objectives.
- Manage the editorial calendar and oversee the creation of high-quality content, including whitepapers, case studies, blog posts, webinars, and videos.
- Conduct research on industry trends and best practices to create data-driven content that resonates with our target audience.
- Collaborate with internal stakeholders, including subject matter experts, sales teams, and product managers, to develop content that supports sales and marketing initiatives.
- Manage a team of content writers and freelancers, providing guidance and feedback to ensure high-quality output.
- Ensure that all content adheres to brand guidelines, is Search Engine optimized and meets legal and compliance requirements.
- Analyze and report on the performance of content using data and metrics to inform future content strategies
Requirements
- Bachelor’s Degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in B2B content marketing, preferably in the financial technology industry.
- Strong writing and editing skills, with the ability to create compelling content that resonates with a B2B audience.
- Excellent research skills and ability to synthesize complex information into digestible content.
- Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines.
- Strong leadership skills with experience managing and mentoring a team of content writers and freelancers.
- Understanding of SEO best practices and the ability to optimize content accordingly.
- Experience with content management systems, marketing automation platforms, and analytics tools.
- Excellent communication and collaboration skills with the ability to work effectively across teams and departments.
- Hands-on experience with MS Office and publishing tools
- Excellent writing and proofreading skills.
Benefits
- Medical cover
- Flexible work schedule
- Profit share
- Learning and development opportunity.
Application Closing Date
Not Specified.
Apply Now
Job Features
Job Category | Research / Survey |