Job Title: Head of Media and Advertising Agency
Location: Abuja (FCT)
Employment Type: Full-time
Job Overview
- As the Head of Media and Advertising Agency in Abuja, you will be responsible for overseeing the overall operations and strategic direction of the agency.
- Your primary focus will be on planning and executing advertising campaigns, managing media buying and placement, and driving creative initiatives to enhance the agency’s reputation and profitability.
- This leadership role requires a strong understanding of the media landscape, excellent communication skills, and the ability to build and maintain relationships with clients and media partners.
Key Responsibilities
Advertisements
- Strategic Planning: Develop and implement the agency’s long-term strategic plans and objectives, aligning them with the overall business goals and market trends.
- Client Management: Foster strong relationships with existing clients, understand their marketing needs, and work collaboratively to create effective advertising campaigns that meet their objectives.
- Business Development: Identify and pursue new business opportunities to expand the agency’s client base and increase revenue.
- Media Buying and Placement: Oversee media buying decisions and placement strategies across various channels, including TV, radio, print, digital, and social media.
- Creative Direction: Provide guidance and support to the creative team to ensure the development of compelling and innovative advertising concepts and materials.
- Budget Management: Manage the agency’s financial resources efficiently, optimizing budget allocations to maximize campaign effectiveness and profitability.
- Team Leadership: Lead, mentor, and motivate the agency’s staff, fostering a positive and collaborative work environment.
- Performance Tracking and Analytics: Monitor and analyze advertising campaign performance, making data-driven decisions to improve results and ROI.
- Industry Trends: Stay up-to-date with industry trends, emerging technologies, and advertising best practices to drive innovation and maintain a competitive edge.
- Vendor and Media Partner Relationships: Build and maintain strong relationships with media representatives and vendors to negotiate favorable rates and partnerships.
Qualifications and Requirements
- Bachelor’s Degree in Marketing, Advertising, Business Administration, or a related field. A master’s degree is a plus.
- Proven experience (typically 5 years or more) in media planning, advertising, or related fields, with a track record of successful campaign management.
- Strong leadership skills with experience in managing and inspiring teams.
- Excellent communication and presentation abilities, with the capacity to interact confidently with clients and stakeholders.
- In-depth knowledge of media buying, digital marketing, social media platforms, and advertising analytics.
- Familiarity with the Abuja media landscape and understanding of the local market dynamics.
- A strategic mindset with the ability to think creatively and implement innovative advertising solutions.
- Proven ability to manage budgets and financial performance effectively.
- Problem-solving and decision-making skills to address challenges and capitalize on opportunities.
- Proficiency in using advertising software and analytics tools.
Salary
N90,000 – N100,000 / month.
HOW TO APPLY
Interested and qualified candidates should send their Resume to: [email protected] using the Job Title as the subject of the mail.
Deadline: August 31, 2023
Job Features
Job Category | Advertising/ Social Media/ Marketing/ PR |