JOB TITLE: Head of Sales & Marketing
JOB LOCATION: Lagos
Employment Type: Full-time
Roles and Responsibilities
Sales:
- Define objectives, strategies, and action plans for sales; with a view to improving short and long-term sales and earnings for the organization.
- Define, drive, manage the realization of quarterly/annual revenue targets and budgets.
- Forecasts annual, quarterly, and monthly revenue streams with minimal deviations.
- Penetrate, develop and close prospective accounts in existing and new sectors.
- Sell the company’s services to potential customers in line with agreed procedures (Contract signing, Order placement, Invoicing, and Service Delivery).
- Manage client relationships through all phases of the sales cycle.
- Develop strong relationships with relevant trade groups, professional associations, non-governmental and governmental organizations on behalf of the company.
- Gather market intelligence and customer information from the field and interpret in sales and strategic planning functions;
- Champion the execution of new products developments.
- Represent the company at events and trade meetings to promote its solutions and services;
- Work closely with Service Delivery and Accounts departments to ensure effective documentation and execution of all aspects of sales transactions.
- Work with the accounts department to drive receivables collection.
- Train the sales team by establishing programs or seminars in the areas of new services and growth, sales of emerging services in new sectors, competitive strategies, etc.
- Establish and manage effective programs at intervals to coach the sales team.
Marketing – In conjunction with the Marketing Communications Manager:
- Define strategies to market the company’s solutions and services.
- Articulate marketing activities and initiatives to create top of the mind awareness of the company and its products and services.
- Create frameworks and platforms to constantly engage customers and build loyalty.
- Supervise the Marketing team and align their activities to the strategic direction of the company;
- Any other duties as may be assigned by the MD from time to time.
Qualifications and Experience
- A Bachelor’s Degree in Marketing or Business Management related field with a minimum of 6 years of related experience in the Service sector, 2 years at managerial level.
- A Master’s Degree will be an added advantage.
- At least a professional qualification in Sales and Marketing.
- Preferred candidate must have demonstrable experience in interpreting sales performance and market trend information.
- Proven ability to motivate and lead the sales and marketing team.
Required Skills and Competencies:
- Strategy and planning
- Business Development
- Negotiation and Service Management
- Presentation
- Interpersonal & Communications
- Results orientation
- Analytical skills
- Marketing.
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Job Features
Job Category | Sales and Marketing Manager |