Job Title: Key Account Officer
Location: Lagos
Group: Business Development
Department: Sales
Role Description
- Online Marketing and Brand Development
Reporting to:
Advertisements
- Functionally:Head, Business Development Administratively: Head, Business Development
Job Summary
- Manage all online accounts (content management and designing),Essentially, the job will ensure a smooth and hitch-free selling process.
- Providing focus for sales people to perform the key function of selling. Job similarly involves following up on customer issues that are non-technical in nature. conduct surveys using Google forms or jot forms, analyse data using IBM SPSS
Duties, Functions and Responsibilities
- Responsible for looking into the online marketing strategies for the organization
- Develop and manage digital marketing campaigns
- Optimise the SEO of the portal.
- Prepare and update sales reporting tools
- Plan and execute marketing campaigns, and maintain and supply content for the company’s job portal
- Optimize content for the job portal and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
- Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
- Content: Writing engaging content for a variety of audiences that is consistent with brand guidelines
- Execute social media efforts to improve KPIs, likes, shares, tweets, etc.
- Creating and executing SMS, and email-based marketing campaigns
- Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimise results.
- Follow up leads till payment is made
- Place order and ensure complete delivery by the operations team
- Channel customer feedback appropriately
- Monitor, report and analyse results to improve performance, using tools such as Google analytics and others, so that amendments and improvements can be made where appropriate
- Prepare daily, weekly and quarterly feedback such as tracking the website traffic flow and provide internal reports
- Drive sales promotion events
- Executive key instructions as given by head of functional unit
- Knowledge and experience of using content management system (CMS) desirable
- Meet monthly and quarterly business targets as determined by management.
Primary Job Function:
Key Activities And Responsibilities of the Role:
- Perspective
- Responsibility
- Financial
- Drive and close sales of new business
- Upsell further solutions to existing customers
- Encourage profitability through competitively superior sales documentation
Job Requirements
Skills & Competencies:
Comprehensive Knowledge of:
- Google analytics, Google/jot forms, IBM SPSS, Ahrefs (at least 2 other key word tools), Aiva, Buzzstream, Beacon, Sitebulb etc, SEO Analysis tools
- Microsoft Suite of Software (PowerPoint, Word, Excel, Project)
Proven Skills in:
- Ability to manipulate images using graphic tools
- Ability to convert templates to web pages i.e. slicing graphic templates into HTML
- Presentations
- Use of newsletter tools
- Strong writing skills with ability to produce compelling copy
- Proofreading and editorial skills with a good eye for detail
- Strong analytical and ICT skills
- Ability to work as part of a team and individually
- Excellent time management and prioritisation skills
- Experience of managing and writing content for a website CMS
- Google Analytics and SEO experience
- Experience of managing social media campaigns
- Experience of email, adwords and/or display advertising campaigns using Mailchimp , IPZMA and other tools
- Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Design software
Method of Application
Interested and qualified candidates should forward their CV to: [email protected] using the position as subject of email.
Deadline: September 18, 2020
Job Features
Job Category | Accounting / Audit / Finance |
Deadline | 18th September, 2020. |