JOB TITLE: Marketing & Communication Officer
JOB LOCATION: Abuja
Unit: Marketing
Reports to: Head, Marketing
JOB DETAILS:
Main Function
Advertisements
- Responsible for all marketing strategies and activities within the company.
- Sometimes Oversees the marketing department and provides direction and feedback on major projects to LM. Makes key decisions regarding product distribution, budgeting, branding, and sales to LM.
Role Responsibilities
- Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies
- Uses research findings and analysis to provide direction to marketing manager regarding upcoming marketing projects, new products or services, and overall strategy
- Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities
- Approves all marketing campaigns and plans before they are implemented
- Weighs in on important decisions involving product advertising, packaging, media channels, and branding
- Maintains the department’s budget and ensures all marketing activities are cost-effective
- Monitors marketing and sales performance and adjusts strategies as needed
- Adheres to and implements all company policies and procedures
- Contribute to the implementation of marketing strategies
- Support the Marketing manager in overseeing the department’s operations
- Organize and attend marketing activities or events to raise brand awareness
- Plan advertising and promotional campaigns for products or services on a variety of media (social, print etc.).
- Liaise with stakeholders and vendors to promote success of activities and enhance the company’s presence.
- See all ventures through to completion and evaluate their success using various metrics.
- Prepare content for the publication of marketing material and oversee distribution.
- Conduct market research to identify opportunities for promotion and growth.
- Collaborate with managers in preparing budgets and monitoring expenses.
Qualifications/Experience
- B.Sc. degree in Marketing, Communication, Sales, Advertising or Business Administration.
- Proven working experience in Digital Marketing
- 3 – 4 years of experience
- Must Reside in Abuja.
Competencies / Skills:
- Understanding of Business Practices, Budgeting, Financial Knowledge,
- Computer Proficiency,
- Client Relationships,
- Writing, Public Speaking,
- Creativity, Innovation, Adaptability, Leadership, Managerial Skills, Multi-Tasking, Big-Picture Thinking
- Solid knowledge of marketing techniques and principles
- Good understanding of market research techniques, statistical and data analysis methods
- Excellent knowledge of MS Office and marketing software (e.g. CRM)
- Thorough understanding of social media and web analytics
- Excellent organizational and multi-tasking skills
- Outstanding communication and interpersonal abilities
- Creativity and commercial awareness
- A team player with a customer-oriented approach
Behavioral Qualities/Other Competences:
- Resourcefulness
- Personal integrity and high work ethical standards
- Multi-tasking skills
- Adaptability
- Resilience
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
Deadline: June 30, 2021
Job Features
Job Category | Knowledge Management / Communications Officer, marketing |