Job Title: Marketing Manager
Location: Nigeria International Breweries Head Office, Nigeria
Job Type: Full time
Job Purpose
- The key purpose of this role is to lead the creation and validation of consumer insight driven innovative platforms and solutions that drive profitable top-line growth and the achievement of the company’s dream.
- The position holder would drive equity and market share growth of brand.
Key Outputs and Responsibilities
Advertisements
- Deep consumer understanding to develop winning brand strategies and plans
- Lead the execution of brand plans to drive brand growth.
- Innovative ideas and opportunity identification by applying the Front-end innovation process
- Developing and sustaining a balanced short-to long-term innovation pipeline for the brand.
- Development of differentiated & compelling brand positioning, -purpose, -ladder, core creative idea and marketing mix
- Influencing stakeholder at different levels, building and maintaining collaborative cross-functional relationships across the Zone
- Supporting innovation capability building; budget management.
Reporting Structure
- Direct reports (solid line): None
- Dotted line reports:None
Qualifications & Experience
- Related Degree
- Post graduate Degree in Business or Marketing preferred
- 6-8 years related working experience in brand management, consumer insights and/or marketing strategy consulting environment; consumer goods preferred.
Roles, Skills and Attributes Required:
- Established leadership ability at mid / senior level
- Demonstrated ability to manage projects & multidisciplinary teams.
- Proven track record of launched innovation initiatives
- Influencing and consulting skills
- Ability to handle complex situations under pressure
- Passionate, self-starter
- Action and results oriented
- Good written and verbal communication
- Experience in and understanding of Igbo language would be an added advantage.
Apply Now
Note
- AB InBev is an equal opportunity employer and all appointments will be made in-line with AB InBev employment equity plan and talent requirements.
- We are a company that promotes gender equality. Internal applicants require Line manager approval.
- Please note that only shortlisted applicants will be contacted.
- The advert has minimum requirements listed. Management reserves the right to use additional/relevant information as criteria for shortlisting.
Deadline: February 3, 2023
Job Features
Job Category | Marketing Manager |