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Full Time |
Lagos |
Posted 3 years ago |
JOB TITLE: Brand Marketing Manager
JOB LOCATION: Abraham Adesanya, Lagos
Employment Type: Full-time
Industry: Real Estate
JOB DETAILS:
- Brand Marketing Manager is a person who has marketing responsibilities to develop and execute marketing programs that increase brand identity and brand awareness of a company or product.
Role and Responsibilities
- Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market
- Define product strategies and road maps
- Research and determine product weaknesses and areas to be modified
- Develop sales tools and collateral’s
- Develop effective product positioning in the market
- Conduct competitive strategic analysis, consumer segmentation, and consumer insight development
- Develop mid-term plan and financial analyses
- Brief and train sales personnel
- Launch and oversee advertising and media planning
- Coordinate activities of specialists involved in the brand positioning of the products
- Undertake package development strategies.
Requirements
- Degree in Marketing or a related field.
- Proven working experience as Brand Manager or Associate Brand Manager
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Data-driven thinking and an affinity for numbers
- Outstanding communication skills
- Up-to-date with latest trends and marketing best practices
Salary
- Negotiable
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
Deadline: August 4, 2021
Job Features
Job Category | marketing |