View Jobs at Wazobia TV |
Full Time Permanent |
Lagos |
Posted 1 year ago |
Job Title: SEO Specialist
Location: Lekki, Lagos
Employment Type: Full-time, Permanent
Responsibilities
- Implementing the digital marketing strategy
- Delivering the SEO strategy to drive traffic and revenue
- Creating engaging content for all digital channels and copywriting with backlinks
- Social Media Optimization and Monitoring SEO performance
- You will have experience in a digital marketing communications role and a proven track record of producing engaging digital content.
- Interpret and apply analytics and audience insight. You will have a strong understanding of digital channels, including SEO, PPC and paid advertising, and be able to test outcomes to improve user journeys.
- Developing and implementing digital marketing strategies, including social media advertising, email marketing, display ads, Search Engine Optimisation (SEO), Search Engine Marketing (SEM) and Pay Per Click (PPC)
- Lead generation, Recruit database using lead generation
- Increase traffic, Tracking and reporting, Achieve agreed KPIs, Blogs, social media, PPC
- Implementing PR strategy
- Building and maintaining a brand’s presence across multiple social media channels
- Creating, executing and monitoring marketing campaign budgets
- Collaborating with media and sales teams to improve marketing results
- Measuring key performance metrics, including website traffic, audience engagement, service quotas, bounce rate and ad spend return on investment
- Preparing reports on the performance of marketing campaigns
- Using advanced analytics software to identify customer touchpoints and assess end-to-end customer experience across diverse digital channels. Ensure content is informative and appealing
- Automate distribution of content on all platforms ( Linkedin, Medium, Instagram, Twitter, etc.)
- Competitor research via benchmarking
- Email Marketing campaigns, newsletter
- Grow/explore relevant audiences for the company’s blog, website, and landing pages
- Create/optimize landing pages and conversion rates
- Run and prepare email campaigns
- Preparation of social media plan, content & visuals as well as automation
- Grow newsletter subscriptions
- Keyword analysis
- Link building in specific markets
- Lead and/or collaborate on micro sites, landing pages, and main site refreshes
Remuneration
Our employee rewards and benefits include:
- A casual leave entitlement
- Access to Health maintenance organization (after 3 months probation)
- Contractual sick pay
- Flexible working schemes
- Free onsite parking
- Free lunch
- A modern working environment
- Staff social events
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
Deadline: May 19, 2023
Job Features
Job Category | Specialist |