View Jobs at Yudimy Services Limited |
Remote |
Lagos |
Posted 3 years ago |
JOB TITLE: Growth Hacker
JOB LOCATION: Lagos (Remote)
JOB DETAILS:
- Defining metrics / KPIs (Key Performance Indicators) to focus on.
- Bringing traditional and creative ideas how to grow those KPIs.
- Developing and executing online and offline campaigns, including gamification, digital marketing, brand partnerships, on-ground activation etc. to drive traffic to digital channels
- Identifying, developing & optimizing growth channels to drive revenues growth
- Analyzing marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
- Proposing new initiatives to attract prospects and convert leads as well as testing new approaches to capture existing demand
- Providing inputs & expertise to drive efficacy of marketing activities (content development and optimization, advertising etc.)
- Planning and executing initiatives to reach the target audience through different channels
- Working closely across teams to share ideas, feedback & present results
- Driving traffic to company website, landing pages, social media, and apps
- Understanding conversion rate optimization (CRO) principles and hacks and being able to apply CRO hacks to the business.
- Working in a lean startup process.
- Building a Growth Funnel using the AARRR Sales Metrics Diagram (Acquisition – Activation – Retention – Referral Revenue)
- Prioritizing growth channels.
- Optimizing channels in order to always improve the performance of Yudimy’s businesses.
- Scaling and Automating the growth processes.
- Knowledgeable about referral marketing and being able to create viral growth.
Key Requirements
- Degree in Marketing, Business Administration or related field.
- 2-3 years experience in a similar role.
- Excellent analytical skills and ability to leverage data, metric, analytics and consumer behavior trends to generate creative ideas.
- Highly goal-oriented individual who is resilient in their pursuit of growth.
- Open minded, curious and a strong problem solver.
- Experience with growth hacking tools such as Optimizely for A/B Testing, MailChimp for email marketing campaigns, HubSpot for CRM, sales and marketing purposes, Zapier to automate workflows
Deadline: June 15, 2021
Job Features
Job Category | Software/ Programming / Web development |